Meme School
The Art & Science of Making Memes & Crafting a Viral Message
A 3-week masterclass with James McCrae
Turn your message into a meme.
Memes are the first artform native to social media. They are relatable, engaging and highly shareable.
Memes are more than funny images on social media. The true definition of "meme" is an idea that spreads.
Meme School is the first of its kind, a deep dive into the art and science of memetics and internet memes, giving you the knowledge and tools to craft a viral message and make your own memes.
Memes changed my life.
When I started making memes in 2020, my social media audience quickly doubled, then tripled, then quadrupled. Why? Because people were sharing my content more than ever, which opened the door to speaking engagement, podcast appearances and book deals.
My 2021 book, How to Laugh in Ironic Amusement During Your Existential Crisis, was the first published book of memes.
Now I'm sharing my secret process for writers, content creators and brands who want to master the art of memes.
What people are saying:
"James is an artist, leading edge thinker, poet, and natural born teacher.
I didn’t know much about memes before taking this course. Little did I know that I was going to learn a ton and have an absolute ball in a supportive and creative setting. The course is fascinating, thoughtful, interactive and fun."
Jackie Seiden
"Meme School was amazing.
Not only did James thoughtfully contextualize memes within the histories of modern art, spirituality, and cultural criticism, he did it all with patience, humor, and a genuine love for the work and for his students. 10/10 would recommend."
Elliot Aronow
"Meme School is a total game changer.
James provided an enlightening and innovative approach to memetics, which has far more cultural significance than I ever gave memes credit for. My creative juices are overflowing. You won't find anything like Meme School anywhere else. Highly recommended."
Theresa James
Meet your teacher
James McCrae is an author, meme artist, teacher, and creator of the Instagram account @wordsarevibrations, James is a trailblazer in applying creativity and consciousness to internet memes.
Check out my memesClass Agenda
Week 1 (October 19, 3pm EST):
The Science of Memetics
- Origin and philosophy of memetics
- Why certain ideas spread
- Talks about memes by Richard Dawkins and Terence McKenna
- Short-form writing exercises
Week 2 (October 26, 3pm EST):
The Art of Memes
- The history of internet memes
- Tools, techniques and guidelines
- Make your own memes!
- 40 meme templates to use
- Group discussion
Week 3 (November 16, 3pm EST):
Group Presentation
- Share your memes with the class
- Get feedback and ask questions
- Note: The presentation is 3 weeks after the 2nd class to give you time to experiment with making memes
*Bonus gifts*
Everyone who signs up will receive:
- Lifetime access to the content
- My eBook: Meme Magic: Writing & Art in the Age of the Internet
- 40+ curated meme templates
Are you ready to bring more fun, creativity and impact to social media?
Meme School includes:
3 group sessions (plus video replays)
Meme Magic eBook
40 meme templates
Bonus material
Lifetime access to content