Meme School
The Art & Science of Making Memes, Going Viral & Sharing Your Message Online
A video masterclass with James McCrae (@wordsarevibrations)
It's time to bring more creativity, fun, and impact to your social media content.
In recent years, memes have taken the internet by storm. People share memes to express how they feel, to make each other laugh, and to comment on ideas and current events. Memes are relatable, highly sharable, and provide a creative format to deliver your message with humor and style.
Meme School is the first of its kind, a deep dive into the art and science of both memetics and internet memes, giving you the knowledge and tools to craft a viral message and make your own memes.
Part art class, part history lesson, and part brand strategy, Meme School is for writers, artists, content creators, and brands who want to master the art of memes.
Instagram CEO Adam Mosseri recently announced that what influences the algorithm more than anything else is how often something is shared.
A meme, by definition, is a viral idea, a way to communicate something simply and effectively so that it can spread.
When I started making memes in 2020, my social media audience quickly doubled, then tripled, then quadrupled. Why? Because people were sharing my content more than ever. I was tapping into a new cultural language.
Understanding the nature of memes and how ideas spread will help you craft more impactful content.
Class Agenda
Replays will be available if you can't attend live
Module 1: Currently Live
- Origin of "memetics" and how ideas spread
- Understanding the algorithm
- Talks about memes by Richard Dawkins and Terence McKenna
- Short-form writing exercizes
Module 2: Currently Live
- The history of internet memes
- Guidelines for meme creation
- Best design tools to use
- Review of meme styles and templates
- Group Q&A
- Make your own memes!
Group Presentation on September 8th at 3pm EST
- Weeks 1 and 2 will provide creative homework assignments to create your own brand message + memes
- On week 3 we will share our work with the group
Meet Your Teacher
James McCrae is an author, meme artist, and teacher. Creator of the popluar Instagram account @wordsarevibrations, James is a trailblazer in applying creativity and consciousness to internet memes. In 2021 James published How to Laugh In Ironic Amusement During Your Existential Crisis, the first ever collection of memes + poetry.
Read Full BioWhat Students are Saying:
"James is an artist, a leading edge thinker, a poet, a pioneer, and a natural born teacher. I didn’t know much about memes before taking this course. Little did I know that I was going to learn a ton and have an absolute ball in a supportive and creative setting. The course is fascinating, thoughtful, interactive and fun."
Jackie Seiden
"Meme School was amazing. Not only did James thoughtfully contextualize memes within the histories of modern art, spirituality, and cultural criticism, he did it all with patience, humor, and a genuine love for the work and for his students. 10/10 would recommend."
Elliot Aronow
"Meme School is a total game changer. James provided an enlightening and innovative approach to memetics, which has far more cultural significance than I ever gave memes credit for. My creative juices are overflowing. You won't find anything like Meme School anywhere else. Highly recommended."
Theresa James
*Bonus gifts*
Everyone who signs up will receive:
- Lifetime access to the content
- My eBook: Meme Magic: Writing & Art in the Age of the Internet
- 35 curated meme templates
Join the Party
Use discount code BLESSED for 20% off
Self-Paces Video Class
All video modules
Bonus material
Lifetime access to content
$125
Scholarship pricing is available for those needing financial assistance. Contact me to apply.